Raise a Pint for TapCellar

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TapCellar is no more. It has been pulled from the app store like so many apps before it that just couldn't turn a reasonable profit. I wrote a review of TapCellarquite a while ago. For several years it was was beer logging app of choice. Ultimately I ended up switching over to a more social app, but I more than got my money's worth out of the app and really enjoyed using it.

The guys behind TapCellar also do a podcast called Nerds on Draftwhere they talk about a wide variety of nerdy things all while enjoying some really tasty beer. In their latest episode, "Blood Lust and the Death of TapCellar", they talk about the process they went through to create the app and what lead them to ultimately take the app down off the app store. If you at all interested in what it takes to put an app up for sale on the app store or are interested in the craft beer industry, this particular episode of Nerds on Draft is not to be missed.

I think ultimately the whole economics behind being able to make a go of small independent app development will work itself out, but not before it kills a lot of really good and unique apps like TapCellar. TapCellar was created by a couple of guys are craft beer aficionados, and more specifically for people who have a real passion for craft beer. If you are at all into craft beer then you already spend a pretty penny each time you spring for this refreshing beverage. Somehow you have convinced yourself that the premium cost of a craft beer is worth it. But many of these same people (people who are willing to spend anywhere from $5 to $20+ on a pint of craft beer) were absolutely outraged at they had to pay a few bucks for TapCellar app (an app they could use almost daily for years compared to a pint of beer that would last maybe an hour). Somewhere along the line society was brain-washed that all mobile apps should be free. Well, there is no such thing as free. Take a listen to this podcast and you will hear about the blood sweat and tears required to make an app, much less the relentless money suck of items required to make it all happen. Hopefully as society goes more and more mobile that perception of value will change, otherwise we are going to be stuck with crap apps from large app developers that make money by pimping your personal data to the highest bidder.

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