No, Apple Is Not ‘On the Verge of Being Disrupted’

Just what will it take to turn Apple’s world upside-down? (Photo by Rishi Deep on Unsplash)

Just what will it take to turn Apple’s world upside-down? (Photo by Rishi Deep on Unsplash)

Rather than use the world of Greek gods for an analogy I will use Star Wars. People view Apple like some Star Wars fans view the Jedi, and are in awe of their ability to wield a lightsaber. They worry one day someone will best them in swordsmanship. But they have it all wrong. It isn’t the lightsaber that makes the Jedi great, it is The Force.

Read my full article about why Apple isn't "doomed" over at GeekDad.com...

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